Worked as Senior Copywriter at Atelier Ace, Ace Hotel’s in-house creative agency & design studio working with a ragtag group of left- and right-brained geniuses, ordinary heroes, and multidisciplinary friends.

With the Head of Copy (a brilliant lightbulb named Patricia No), we oversaw all Ace-related copy, from menus, naming, and signage to brand strategy, editorial content, advertising, public programming, and social content. [🏨 See More]

Crafted brand identity, copy, and visual messaging for the launch of Sister City, a bespoke capsule hotel in Manhattan’s Lower East Side, in addition to UX copy for the hotel’s “tech-foward” concierge tool. [🌫️ See More]

Global Copywriter & UX Content Designer for the DMI (International Marketing Strategy); covering PDPs, UX projects, and SEO-focused content. [🧴 See More]

Currently spearheading the AI initiative under Kiehl’s with a large language model for marketing.

Lead content designer for the Site Experience team to create UX copy for the majority of Kiehl’s digital and in-person services.

Crafted social media identity and content for the launch of Assembly Line, the brick and mortar storefront of design studio General Assembly.

Worked as a Copywriter in the ad agency’s LA office on clients including Beats, Zico, Minute Maid, and Diet Coke. [🥤 See More]

Worked as an Executive Assistant to two Creative Directors in CAA’s Entertainment Marketing division.

Assisted in developing the podcast “Open Account” for Umpqua Bank featuring host SuChin Pak to foster more honest conversations about personal finance, shame, imposter syndrome, and our cultural fascination with capital.

Co-founded CAA Moebius, a graduate film showcase that aims to bridge the gap between the larger talent agency and up-and-coming global film talent.

Helped develop some of the language behind the “Time’s Up” initiative, alongside a collaborative team formed between CAA and Sunshine Sachs.