Conceptualized & art directed gifs to encourage consumers to pause from the busyness of their daily lives, take a deep breath, and feel into their bodies as part of the beverage brand’s “Help Yourself” campaign.
Minute Maid
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Minute Maid 🍊
Minute Maid: Conceptualized and art directed social content for their campaign titled “this is good,” a rebrand aiming to shift the brand from its squeaky clean pollyanna image to a more inclusive, real, and relatable one.
Beats
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Beats 🎧
Conceptualized and directed social content for the audio brand’s line of Beats X headphones, featuring DJ Khaled and Liza Koshy.
